2018 Fashion Trends for Brazil

Another year, another start for trends. After reading Vogue and other magazines I was able to see what was going to be big for 2018 in North America and Europe. But then I realized that I’m not in North America anymore, I am in Brazil! This got me thinking whether the trends are different or not from North America. Turns out there isn’t a massive difference. Brazil seems to be behind with the trends, for example, Boho chic is no more a trend for North America and Europe, but for Brazil, it is one of the hot trends for 2018. I am not sure why the new trends come to Brazil a little later, maybe due to the fact that the seasons are the complete opposite. For Brazilians who are up to date with the North American and European trends and sad to see some of them gone for 2018, they will be happy that they can continue with it for a while longer.




Related posts:

4 Trends to Stop Doing in 2018

3 Trends for 2018 That I’m Not Excited For

Upcoming Brazilian Brand: Scusi






Here are the top Brazilian trends for 2018. I made 3 lists, What’s in for Brazil but Out for North America, What’s in for Both and What’s in for North America/Europe.

What’s In For Brazil but Out for North America

  • Bare Shoulders
  • Leather (they call it Brazilian Leather)
  • Belts around the waist
  • Boho Chic
  • Maxi Skirts
  • White Runners
  • Embroidered Jeans
  • Pink and Violet
  • White

What’s In For Both

  • Wide-Legged Pants
  • High-Waisted Pants
  • Geometric and Floral Fabrics
  • Fabrics like lace, velvet, and corduroy
  • Glitter and Sequins (shoes and clothes)
  • Metallic Colours
  • Pastel Colours
  • Jumpsuits and mid-length dresses

What’s In For North America/Europe

  • Red and Pink
  • Trench Coats
  • Fanny Packs (Belted Purse)
  • 80’s Shoulders
  • Backpacks
  • Using multiple bags/purses
  • Feathers and Fringe
  • Balloon Sleeves
  • Plastic Clothing
  • Plaid and Sheer fabric
  • White Tank Top

Below are some outfit inspirations with a mixture of some of the trends. You can shop the look below each photo.

Boho Chic

The 70’s styles are sticking around in Brazil for a while longer. With some shades, florals, geometric shapes, detailed fabric and some layered jewellery, you are Boho Chic set.





High-Waisted and White Runners

High waisted will honestly never go out of style, and if it does I will continue with the trend. These are the only type of pants I buy, they are super flattering and look good on all body shapes. And who doesn’t love the classic white runner look? Again a timeless trend.


Glitter and Lace

Brazilians for sure love their glitter, not just in makeup but their shoes too! Metallic glittered shoes should be your go-to when getting ready for a night out. Lace, of course, is always elegant but sexy, no wonder it is in for both hemispheres.